According to "Psychology Today" it takes about 66 days of continuous change for consumer behaviour to permanently shift. If that is indeed the case then we are in for a "big shift" as the Wuhan Corona Virus crisis continues way past 6 months since its origin in China.
The pandemic has now reached every community in the world. The United Nations has described it as the biggest crisis on the planet since World War II.
Most of us are undergoing a strong disruption in our social and work lives. The world is collectively trying to understand what happens next.
Given the degree of uncertainty which is there in the immediate future the following areas are likely to see a more fundamental shift because of the Wuhan Corona Virus crisis - some of which may even take 3-4 years.
- Low growth environment
- Fragmentation of Global Trade
- Shift online - large parts of economic activity
- Perhaps the role of governments in societies is likely to increase
